How To Get Your First Brand Deals Even With 0 Followers

Many people think you need a huge following to land brand deals, but that's not true! Brands care about high-quality content, not your audience size.

1. Pick a Niche & Research Brands

Choose a niche you're interested in (beauty, fitness, food, tech, lifestyle, etc.).

Look at brands that already invest in UGC—check TikTok Ads, Instagram, and Facebook.

Find brands that work with small creators or need content for paid ads.

2. Create a Small Portfolio

Brands won’t ask for your followers, but they WILL ask for examples of your work.

Film 3-5 high-quality sample videos showcasing a product (it doesn’t have to be gifted!).

Unboxing video

Product demo

Aesthetic lifestyle shot

Voiceover testimonial

Use good lighting, a clean background, and trending sounds for better engagement.

3. Start Pitching to Brands

Find brand contacts on Instagram, LinkedIn, or company websites.

Send a short, professional pitch via DM or email (use the script I shared earlier!).

Focus on how your content can help their brand, not your follower count.

4. List Yourself on UGC Platforms

Sign up for platforms that connect creators with brands:

Billo (for video ads)

JoinBrands

Trend.io

Fiverr & Upwork (freelance gigs)

5. Engage & Network

Engage with brands on Instagram/TikTok before pitching (comment, like, and share).

Join UGC Facebook groups where brands sometimes post paid opportunities.

Connect with social media managers & agencies that need content for their clients.

6. Be Consistent & Follow Up

If a brand doesn’t reply, follow up in 3-5 days.

Keep making content and improving your skills.

Once you land your first deal, ask for testimonials and referrals!

Bonus Tip:

Record your journey on social media—show how you’re learning and growing as a UGC creator. This builds credibility and attracts brands over time!

I am a Social Media Manager and UGC Creator. I'm open for collaborations. I help brands create converting content that sells on niches like Fashion, Skincare and Lifestyle brands.